(Because your brand deserves more than awkward poses and cookie-cutter content.) If the idea of how to plan a brand photoshoot makes you feel excited and slightly overwhelmed, you’re not alone. You want photos that show off your personality, support your business, and feel like something you’d actually share. You want to feel confident.You want […]

As a creative entrepreneur, you’ve probably heard the term Unique Sales Proposition (USP) tossed around in marketing circles. It’s that magical thing that sets you apart from everyone else in your industry. But here’s the secret that so many people overlook—YOU are your own USP. Your quirks, your personality, your weirdness (yes, even that!) are […]

Personal brand photoshoot for lactation consultant Amber Ginn in Winston Salem, North Carolina with Mabyn Ludke Photography.

How Brand Boosters Can Instantly Connect You with Your Audience Is your personal brand feeling stiff, too “salesy,” or lacking a deeper connection with your audience? If you’re struggling to make authentic connections and build engagement, you might be missing one key element: Brand Boosters. What is a Brand Booster? A brand booster is anything […]