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Welcome friend! I'm Mabyn a creative obsessed with helping women shine bright! Get ready because this blog is full of incredible female entrepreneurs, branding, and business tips to help your business thrive!

(Because your brand deserves more than awkward poses and cookie-cutter content.) If the idea of how to plan a brand photoshoot makes you feel excited and slightly overwhelmed, you’re not alone. You want photos that show off your personality, support your business, and feel like something you’d actually share. You want to feel confident.You want […]

How to Plan a Brand Photoshoot That Feels Like You

A woman wearing a pink sweatshirt and pink sneakers sits cross-legged on the floor, smiling in front of a colorful, geometric mural with bold pink, yellow, teal, and lavender leaf designs.

As a creative entrepreneur, you’ve probably heard the term Unique Sales Proposition (USP) tossed around in marketing circles. It’s that magical thing that sets you apart from everyone else in your industry. But here’s the secret that so many people overlook—YOU are your own USP. Your quirks, your personality, your weirdness (yes, even that!) are […]

From Invisible to Iconic: Unlock Your Unique Selling Power!

A woman sitting on a couch with arms up, radiating positivity in her personal brand session by Mabyn Ludke Photography.

Personal brand photoshoot for lactation consultant Amber Ginn in Winston Salem, North Carolina with Mabyn Ludke Photography.

Inspirational Women: Amber Ginn Lactation Consultant

In a warm kitchen, a woman cradles a baby doll, beautifully photographed by Mabyn Ludke for lactation consultant Amber Ginn.

How Brand Boosters Can Instantly Connect You with Your Audience Is your personal brand feeling stiff, too “salesy,” or lacking a deeper connection with your audience? If you’re struggling to make authentic connections and build engagement, you might be missing one key element: Brand Boosters. What is a Brand Booster? A brand booster is anything […]

9 Powerful Brand Boosters That Connect You to Your Audience

A woman reading a book on a couch, showcasing a moment of relaxation, photographed by Mabyn Ludke.

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